Samsung Electronics is expanding its SSD brand campaign, “Choose the Sure Thing,” across major global landmarks in New York, London and Hong Kong, creating more opportunities to connect with consumers around the world.
Event details
The campaign has been featured through out-of-home (OOH) advertising at prominent locations, including Times Square in New York, Piccadilly Circus in London and the Entertainment Building in Central, Hong Kong.
The campaign key message, “When you’ve got everything to lose, choose the sure thing,” reflects Samsung SSD’s position as more than just a storage solution, a premium storage brand consumers can trust with their valuable data and content.
Through the global OOH advertising, Samsung Electronics aims to engage more closely with consumers across New York, London and Hong Kong, while expanding the global presence of the Samsung SSD brand and reinforcing its premium brand image built on performance and reliability.
Samsung Electronics will continue to expand the “Choose the Sure Thing” campaign across a wide range of consumer touchpoints, including global landmark OOH advertising, Samsung.com, digital channels and social media, further strengthening the Samsung SSD brand experience worldwide.
[1] Certain images featured in this video were generated using AI.
Official video
Official source: Samsung Semiconductor Newsroom
Follow GamingBroject on Google: add us as a preferred source
Community
0 comments